YMCA OF GREATER CLEVELAND

Fundraising and Membership Materials, Annual Reports and Program Branding

Design and copywriting

YMCA Referral Program: Share Your Y — it's better together! 
Concept creation, design and copywriting. Implemented referral program strategy with e-mail marketing, social media, posters, and direct mail. Resulted in over 60% of existing members inviting a friend to join them at the Y. 

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Design and copywriting

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Amnesty Promotion Direct Mail // YMCA of Greater Cleveland

160th Anniversary Gala Invitation

Infographic // YMCA of Greater Cleveland

Pledge cards for Annual Support Campaign // YMCA of Greater Cleveland (Original design and copy writing)

Fold-up brochure highlighting Capital Campaign for new Downtown YMCA

Direct Mail // YMCA of Greater Cleveland

Membership Campaign Poster // YMCA of Greater Cleveland

Amnesty Week Direct Mail // YMCA of Greater Cleveland

E-Marketing Campaign // YMCA of Greater Cleveland

E-News // YMCA of Greater Cleveland

Collateral for Promotional Campaign // YMCA of Greater Cleveland

Member Engagement Collateral // YMCA of Greater Cleveland

Y-Achievers Infographic // YMCA of Greater Cleveland

Lobby Sign/Ad for Child Care Instructors

Networked Fitness Direct Mail // YMCA of Greater Cleveland

Y-Splash Program

YMCA Pathways Center (Child Watch program)

Y's Choice Corporate Wellness Program Branding

The Real You Weight Loss Program / YMCA of Greater Cleveland

YMCA Swim Academy